SMS Marketing and Promotions – All the big brands are doing it

So many of the big brands are using SMS Marketing to great effect – generating buzz about their products, capturing databases of 10’s of 1000’s of their target consumers and increasing the effectiveness of their marketing campaigns by adding SMS to Print, Web, TV etc. 

All of these big names are using mobile TXT solutions to enhance their marketing campaigns through NZ mobile service providers. Adding polling, voting, m-vouchers and general information to better interact and enhance their clients experiences with their brand.

Big Name Brands Using SMS Marketing

YouTXT works with individuals and companies to help them reach their TXT based marketing and information via TXT goals through an affordable, simple online system. 

Add a TXT element to your organisaitons information services. Be it marketing, voting, polling or general info via TXT, to better engage your audience for free try using http://youtxt.co.nz

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10 Responses to “SMS Marketing and Promotions – All the big brands are doing it”


  1. 1 Ben July 5, 2007 at 6:31 pm

    Hi Sam

    Well actually there is no way that the brands you have listed (several of our clients and campaigns) could or would use ‘youtext’ as, among other things, they require:
    – multiple individual short-codes/price points/keywords
    – 24 x 7 hardware and application support with unique SLAs
    – Highly detailed online/realtime reporting
    – Regular account management and up to date industry knowledge
    – Mobile marketing partners who have direct operator connectivity and Tier 1 partnerships

    So, once you have run campaigns that generate 0,000,000s of msgs and have all of the above ticked off then you can say things like…

    ‘All of these big names could have used YouTXT to setup and run their TXT Message campaigns.’

    Good luck

    Cheers

    BN

  2. 2 youtxt July 6, 2007 at 3:36 pm

    Thanks for your comments Ben.

    Run the Red offers very complete and complex opportunities for large scale mobile operators. YouTXT on the other hand offers affordable, quickly deployable solutions for companies who don’t want to pay large amounts for SMS mobile campaigns.

    Running polls or voting, providing general information, mobile-vouchers, competitions or even just mobile business cards, YouTXT is a strong, reliable service that is just more cost effective.

    We have the greatest respect for RTR and others in the field but we believe there is a gap in the market for individuals and small-medium organisations that cant afford to engage the large mobile service providers like yourselves.

    Thanks again

  3. 3 BPM July 10, 2007 at 11:28 pm

    I tend to agree with Ben here. It appears that half the brands you have listed here are long time clients of Run the Red and the other half are long time clients of The Hyperfactory. While being flattered to be a target in such a fashion, it belittles your company to attempt to lay claim to clients that are not yours. A mild attempt at marketing Puffery wouldn’t you agree. While your idea is sound and we all like to see kiwi companies taking it to the world, we expect a little more originality from our peers. I’m sure you guys can do better than this.

    Again … good luck

    BPM

  4. 4 Sam Allen July 11, 2007 at 10:03 pm

    Absolutely agree – we lay no claim to the great work already done in the sector by other mobile services companies. I was around when Geoffery Hanley et al started Hyperfactory and we would never try to push against exisiting players. There is more than enough room in the market for product growth in our individual fields. As RTR, Hyperfactory etc are all aiming at individual areas of the marketplace, not fighting over the same bone.

    YouTXT is very agile, extensible and availalbe to the average user as well as large corporates. We do believe in our product, that it is unique in its offering, and that “All of these big names could have used YouTXT to setup and run TXT Message campaigns” but understand that you are worried that we may be using example brands in the market as real YouTXT clients.

    Happy to be a lot more clearer on that point. If there is ever anything else that catches your attention, please have no hesitation to contact us directly so we can work out a solution. In NZ we need to work together – because in partnership we have opportunity to do a lot more.

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